Type | Division |
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Genre | Restaurants |
Founded | Atlanta, Georgia, 1981 |
Founder(s) | George McKerrow, Jr. |
Headquarters | Orlando, Florida, U.S. |
Products | Steaks, Salads, French Fries, Chicken |
Owner(s) | Darden Restaurants Inc. (formerly operated by Rare Hospitality) |
Website | LongHorn Steakhouse |
LongHorn Steakhouse is a restaurant chain, with locations throughout the Eastern United States and in Puerto Rico. Most of its restaurants are in the Southern United States. It also has a few locations in the Midwest, Southwest, and Puerto Rico. Longhorn Steakhouse is owned by Darden Restaurants, headquartered in Orlando, Florida.
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LongHorn Steakhouse was founded in 1981 by George McKerrow Jr. The first location, LongHorn Steaks Restaurant & Saloon, opened on Peachtree Street in Atlanta, Georgia. The restaurant initially struggled financially. However, in January 1982 a sudden snowstorm trapped Atlanta's commuter population within the city limits and McKerrow offered $1 drinks to the stranded motorists. He made a huge profit and the Peachtree Street location became successful.[1] By 1990 the franchise had spread across the South. As of 2011 LongHorn Steakhouse operated 350 restaurants in 33 states.[2][3] In August 2007, LongHorn Steakhouse, formerly owned and operated by Rare Hospitality, was purchased by Darden Restaurants, which also operates Olive Garden, Red Lobster, Seasons 52, and Bahama Breeze restaurant chains. In addition, other chains operated by Rare, including The Capital Grille, were purchased by Darden.[4]
LongHorn Steakhouse has a Western/Texan theme. Each location is decorated with oil paintings, photos, and selected Western memorabilia that support this theme.
The restaurant is best known for serving various kinds of steak, including its Flo's Filet. In addition to steaks, the menu also includes ribs, chicken, salmon, lobster, shrimp and salads. Appetizers, including the Texas Tonion and Wild West Shrimp, and side dishes are also served. The restaurant offers a full bar with draft and bottled beer, wine, and several signature margaritas. A lunch menu that includes soups, salads, sandwiches, and hamburgers are available.
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